Our 2015 Genie Ambassador is….

One of the most instantly recognisable fundraising events, Jeans for Genes Day has long become a bit of an institution for scores of families across Australia.
From ‘denim day’ at schools, bakes sales, sponsored shaves and fun-runs, to the committed bucket shakers you’ll see lining our train stations – at some point you will have come across this highly regarded event.

This year, we’re very fortunate to have one of those Australians sign up to be our 2015 Jeans for Genes Ambassador;

Model, actress & new mum Jodi Anasta!

Jeans for Genes ambassador,  Model and Actress Jodi Anasta

Jeans for Genes ambassador, Model and Actress Jodi Anasta

The former Home & Away actress and Dancing with the Stars contestant Jodi & her husband, Sydney Roosters Captain, Braith Anasta, welcomed their first child, daughter Aleeia, to the world in March 2014.

Being able to put her name forward for any cause Jodi explains why she has chosen to become ‘Chief Genie’ for Jean for Genes 2015;

It was a no brainer

It’s definitely something that resonates with me very strongly being a first time mum

All day, Jodi has been showing her support for Jeans for Genes with special appearances on…


The Kyle & JackieO show

Kyle and Jackie O - Jodi Anasta

Fitzy & Wippa

Fitzy and Wippa - Jodi

 As well as a spot on the Channel 7 Morning Show which you can view here

Larry, Jodi and Kylie - The Morning Show

This year Jeans for Genes celebrates 22 years of raising funds for Children’s Medical Research Institute (CMRI).

What began with the simple idea of wearing jeans and making a gold coin donation to help find cures for sick children nationwide, developed into a fundraising effort led by legions of volunteers known as ‘Genies’.

And Jodi is encouraging all Aussies to join the team and sign on as Genies in the lead up to Jeans for Genes Day on Friday 7th August 2015.

You can get involved in all sorts of ways from wearing denim (why not try ‘triple denim’!) on the 7th August, buying merchandise, volunteering time or holding your own unique fundraising activity such as a morning tea or office fashion parade.
Every dollar raised on the day helps fund research into birth defects and diseases such as cancer, epilepsy, and a range of genetic disorders at CMRI.

The research institute was established from grass roots community support in 1958 and relies heavily on the support of individuals – which through donations made to Jeans for Genes has to date raised more than $62 million for research.
Jeans for Genes Day will take place on Friday 7th August. For more information or to register your support visit our brand new site jeansforgenes.org.au


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: